In this article we are going to talk about Pinterest niche selection. Whether you have an established online business or are thinking about starting one up we have you covered.
First off, let’s talk about your niche. Do you have one? If so let’s figure out if it will work on Pinterest. In the video below we look at some different topics, including fantasy football, vegan gingerbread Christmas cookies and the Pomodoro technique. We are able to find varying amounts of content on each topic.
Check out this video on Pinterest niche selection:
So obviously this video shows that a wide area of niches work on Pinterest. While you don’t want to use it as your main source of traffic if you have a fantasy football site, you could definitely get some traffic if you have a section of your site devoted to football party snacks, man cave decorating, etc. Odds are your site has at least one aspect of it that would be great to market on Pinterest.
As you can see, the best way to figure out if your niche will work on Pinterest is by getting in there and digging in. Do you see people already on Pinterest out there crushing it on Pinterest? If so, then you can also make it happen.
Now let’s say you don’t have a niche yet and you are just an avid Pinterest user who is thinking about seeing if there is an opportunity for you to make money online by using Pinterest. If that is the case, then you want to follow your passion. What is it you use Pinterest for? Recipes? If so then you can make epic pins featuring your favorite recipes on Pinterest pins. While recipes are very competitive on Pinterest, you can niche it down as far as possible to make sure people can find you. For instance you can do gluten free Asian recipes.
One great thing about Pinterest is their interface is great for brainstorming. Simply fire up the Pinterest app and start scrolling and you will be hit in the face with loads of niche ideas.
Some niches are a no brainer: arts, crafts, recipes, home decor, etc. If you are just getting started, don’t be afraid to niche it down further. For interest just starting a “recipes” Pinterest account will be tough to get going. “Quick keto recipes” is talking to a very specific person who will be looking for your recipes. And it makes it easier for them to find you.
If you want more information on getting started with Pinterest for business you can find it here.